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Our Most Popular Reports, Playbooks & Templates

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Sales & Marketing Marketing Template Tool

Saas Marketing Plan – Template

Annual marketing plan template for marketers and step-by-step guide to structure your roadmap.

Open access Download
Business HR Sales & Marketing CSR ESG Governance

Implementing an effective ESG strategy – Playbook & Workshop Replay by Dataiku

Dataiku’s learnings on how to optimizing your company’s social and environmental impact?

Squad members only Download
Product & Tech Product quality Roadmap

Shape Up methodology – Playbook & Workshop by Lifen and iBanFirst

Guidelines by Lifen & iBanFirst on how to implement this framework.

Squad members only Download
Sales & Marketing PR

Starting an effective PR strategy for your startup – Playbook

The essential elements to set up before speaking with journalists and the fundamentals in sharing your story.

Squad members only Download
Business Sales & Marketing

Remote selling: improving remote sales performance – Playbook & Workshop Replay by Winning By Design

The best tactics to improve sales performance when they operate remotely.

Squad members only Download
Business HR BSPCE Compensation Management

Setting up an efficient stock-option (or BSPCE) plan – Playbook & Workshop Replay

Guidelines by Lifen and CybelAngel to BSCPCE plans.

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Expansion Operations

How and When to Deploy to New Geographies? – Workshop Replay by Brigad

A complete playbook by the former MD of AirBnB and current COO of Brigad.

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Sales & Marketing Marketing

Account-based marketing Playbook

A playbook by Heuritech on how an ABM strategy can be run.

Squad members only Download
Business Finance Sales & Marketing Pricing Product marketing

Best Practices in Pricing & Packaging – Playbook

A playbook by Dashlane & Simon Kucher to acquire, monetize and retain customers.

Squad members only Download
Finance Budget

Saas budget building – Template

Budget template to set up easily a financial forecast.

Open access Download
Business Governance

Board deck – Template

Board deck for your shareholders to provide consistent information to your board members over time.

Squad members only Download
Business Product & Tech Sales & Marketing Go To Market Product marketing Use cases

Developing the usage scenarii your customers need – Template

A template for defining your use cases, in an excel sheet.

Open access Download
Business Product Market Fit

Achieving Product Market Fit using the Superhuman method – Playbook

The Step-by-step methodology developed by Superhuman in a bid to better your odds to achieve PMF.

Squad members only Download
Sales & Marketing SEO

SEO Playbook

A complete guide to rock your SEO game, in terms of content, website structure and metrics.

Squad members only Download
HR Sales & Marketing Compensation Sales

Sales Compensation Plan – Guidelines

Full Sales Compensation Plan Guidelines, in French and English.

Open access Download
HR Job Description Recruitment

CFO job description template

Ready-to-go job description to hire your next Chief Financial Officer.

Squad members only Download
HR Management

Off-site deliverable – Templates

As your company grows from 10 to 200 people, here’s how to build your own management rituals.

Squad members only Download
HR Job Description

Chief Marketing Officer Job Description – Template

The job description you need if you’re on the hunt for your next CMO, whether you’re a BtoB or BtoC.

Squad members only Download
Sales & Marketing Sales process

Setting up a structured sales process – Playbook

Guidelines to choosing the right sales process, setting it up, monitoring its implementation, and more.

Open access Download
Sales & Marketing CRM Sales

Implementing CRM – Playbook

Guidelines to choosing a CRM, setting it up, and ensuring data quality.

Open access Download
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