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Our portfolio’s C-levels are all active members of the Serena Squad, the largest and most active peer-to-peer community in Europe. They are handed access to exclusive templates, playbooks, best practices sharing, and on-demand workshops. 

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Squad
Events

Each month, we organize workshops to discuss specific topics according to your needs. These sessions gather experts & our portfolio companies so they can share setbacks and successes. No bullshit, just real life!  Plus, it’s a great opportunity to meet peers: CMOs, CTOs, CFOs…

View all events
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HR Squad

How to determine the right compensation offer for your talents?

HR Squad
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CTO Workshop

Architecture transformation from monobloc to microservices

CTO Workshop
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Tech Squad #10

Infrastructure / Cloud Cost & Forecasting

Tech Squad #10
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Sales Squad

How to grow from 1M€ to 20M€: Spendesk’s inside sales model of managing hyper-growth

Sales Squad
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Marketing Squad

Data enrichment and automation at the service of Lead Gen: focus on B2B smart outbound

Marketing Squad
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Tech Squad #9

Architecture & Data stack

Tech Squad #9
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HR Squad

The must-have tools & KPIs to measure your recruitment process efficiency

HR Squad
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Performance Management Workshop

Practical steps to implement a balanced scorecard as an alternative to OKRs

Performance Management Workshop
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Customer Success Squad #2

CS as a profit center: how to optimize your revenue and achieve growth through CS

Customer Success Squad #2
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HR Squad

Building and managing a strong employer brand with Ornikar & Cheerz case studies

HR Squad
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Tech Squad #8

Informal meetup to discuss your current challenges and exchange best practices!

Tech Squad #8
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Marketing Squad #17

Building a robust marketing content strategy from the ground up: Dataiku’s case study

Marketing Squad #17
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Product Squad #15

How to build a transversal Data Team?

Product Squad #15
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Workshop

Remote selling: how to improve remote sales performance?

Workshop
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Marketing Squad #15

CustomerCentric Selling: from theory to practice…The key tips for a successful setup!

Marketing Squad #15
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Product Squad #11

When, Why & How to set up an efficient Customer Advisory Board (CAB)?

Product Squad #11
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HR Squad #5

Dealing with COVID-19 in the workplace: what are the best practices?

HR Squad #5
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HR Squad #4

How to secure telework within the company’s general organization after the Covid-19 crisis?

HR Squad #4
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Workshop

Workshop Report – Privacy by Design: from basic GDPR compliance to leveraging Privacy – the fundamentals in 1 hour

Workshop
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Marketing Squad #14

Automated BtoB lead generation stack

Marketing Squad #14
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Product Squad #10

How to succeed in your product diversification (or pivot)?

Product Squad #10
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Marketing Squad #13

Lead Generation in times of crisis: Dataiku’s pivot story

Marketing Squad #13
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HR Squad #3

What are the most suitable HR Tools when working remotely?

HR Squad #3
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Tech Squad #7

Your remote organization, before, during, and after the lockdown, from a tech perspective

Tech Squad #7
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Finance Squad #3

COVID-19: CFOs’ insights into how to get a PGE (state-guaranteed loan)

Finance Squad #3